Resume global
LTV Marge
27 €
LTV/CAC
1.78xLTV/nCAC
1.07xMarge / commande
25 €
Breakeven
2 cmd
Frequence
1.09x
A 15 € de CAC blended, chaque client genere 1.78x son cout d'acquisition.
Parametres d'acquisition
Modifiez les valeurs pour recalculer les ratios en temps reel
1.09x
10 173
Distribution des frequences d'achat
Analyse de sensibilite CAC
| CAC | LTV/CAC | Breakeven |
|---|---|---|
| 5 € | 5.35x | 1 cmd |
| 10 € | 2.67x | 1 cmd |
| 15 € | 1.78x | 1 cmd |
| 20 € | 1.34x | 1 cmd |
| 25 € | 1.07x | 2 cmd |
| 30 € | 0.89x | 2 cmd |
| 35 € | 0.76x | 2 cmd |
| 40 € | 0.67x | 2 cmd |
Rentabilite par categorie
| Categorie | Commandes | AOV | Marge % | LTV Marge | LTV/CAC | LTV/nCAC | Breakeven | % Nouveaux |
|---|---|---|---|---|---|---|---|---|
| soin du corps | 5581 | 18 € | 85.71% | 17 € | 1.13x | 0.68x | 2 cmd | 81.75% |
| Noël 2025 | 1746 | 48 € | 100% | 53 € | 3.51x | 2.1x | 1 cmd | 82.93% |
| soin des mains | 4328 | 14 € | 89.53% | 14 € | 0.93x | 0.56x | 2 cmd | 73.95% |
| soin du visage | 3237 | 16 € | 91.09% | 16 € | 1.06x | 0.63x | 2 cmd | 74.22% |
| accessoires | 562 | 2 € | 90.24% | 2 € | 0.15x | 0.09x | 12 cmd | 76.55% |
| Accessoires | 436 | 3 € | 99.98% | 3 € | 0.2x | 0.12x | 9 cmd | 68.14% |
| soin dès lèvres | 123 | 9 € | 81.51% | 8 € | 0.51x | 0.31x | 4 cmd | 78.33% |
| Sans type | 1992 | 0 € | 100% | 0 € | 0.01x | 0x | 250 cmd | 68.91% |
| soin de bouche | 7 | 25 € | 71.67% | 20 € | 1.31x | 0.79x | 2 cmd | 71.43% |
| 0,00€ | 24 | 0 € | 0% | -1 € | -0.09x | -0.05x | - | 50% |
| cadeau | 4 | 0 € | 0% | 0 € | 0x | 0x | - | 50% |