Resume global
LTV Marge
26 €
LTV/CAC
1.74xLTV/nCAC
1.05xMarge / commande
24 €
Breakeven
2 cmd
Frequence
1.1x
A 15 € de CAC blended, chaque client genere 1.74x son cout d'acquisition.
Parametres d'acquisition
Modifiez les valeurs pour recalculer les ratios en temps reel
1.1x
13 095
Distribution des frequences d'achat
Analyse de sensibilite CAC
| CAC | LTV/CAC | Breakeven |
|---|---|---|
| 5 € | 5.23x | 1 cmd |
| 10 € | 2.62x | 1 cmd |
| 15 € | 1.74x | 1 cmd |
| 20 € | 1.31x | 1 cmd |
| 25 € | 1.05x | 2 cmd |
| 30 € | 0.87x | 2 cmd |
| 35 € | 0.75x | 2 cmd |
| 40 € | 0.65x | 2 cmd |
Rentabilite par categorie
| Categorie | Commandes | AOV | Marge % | LTV Marge | LTV/CAC | LTV/nCAC | Breakeven | % Nouveaux |
|---|---|---|---|---|---|---|---|---|
| soin du corps | 8382 | 19 € | 85.97% | 18 € | 1.19x | 0.71x | 2 cmd | 84.81% |
| Noël 2025 | 1746 | 48 € | 100% | 53 € | 3.54x | 2.12x | 1 cmd | 82.93% |
| soin du visage | 4209 | 17 € | 90.34% | 17 € | 1.12x | 0.67x | 2 cmd | 76.71% |
| soin des mains | 5086 | 14 € | 88.54% | 13 € | 0.88x | 0.53x | 3 cmd | 74.8% |
| accessoires | 571 | 2 € | 88.93% | 2 € | 0.16x | 0.1x | 12 cmd | 76.39% |
| soin dès lèvres | 144 | 9 € | 81.55% | 8 € | 0.52x | 0.31x | 4 cmd | 78.57% |
| Accessoires | 436 | 3 € | 99.98% | 3 € | 0.2x | 0.12x | 9 cmd | 68.14% |
| soin de bouche | 16 | 22 € | 71.1% | 17 € | 1.13x | 0.68x | 2 cmd | 56.25% |
| Sans type | 2105 | 0 € | 100% | 0 € | 0.01x | 0.01x | 179 cmd | 68.92% |
| 0,00€ | 27 | 0 € | 0% | -1 € | -0.08x | -0.05x | - | 51.85% |
| cadeau | 9 | 0 € | 0% | 0 € | 0x | 0x | - | 50% |